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Case Studies / Mountain Momma Armory
Case Study · E-commerce

Mountain Momma Armory: a compliant online store for a firearms and ammunition shop

A custom WooCommerce store with payments, taxes, UPS and FedEx shipping and real-time inventory, plus training so the team can run it.

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Store design preview
Mountain Momma Armory website homepage
Client
West Virginia Mountain Momma Armory
Industry
Firearms and ammunition retail
Services
eCommerce design and development, staff training
Platform
WordPress with WooCommerce
The client

Who they are

West Virginia Mountain Momma Armory (WVMMA) is a firearms and ammunition shop that wanted an online presence to grow its customer base.

The challenge

What they needed

Selling firearms and ammunition online means meeting industry regulations while still giving customers a smooth shopping experience, and it is difficult for developers without industry experience. The shop was also replacing an outdated platform.

What we built

How we solved it.

A brand-aligned, responsive storefront

A black-and-green design built for firearms and ammunition enthusiasts, with a sale banner, featured products and clear Buy Now buttons that help shoppers find products quickly.

Payments and taxes

Payment gateway integration and tax configuration set up in WooCommerce.

Shipping integrations

UPS and FedEx integrations to fulfill orders efficiently and help keep shipping rates low.

Inventory and compliance

Real-time inventory and compliance features so stock and orders stay accurate.

Staff training

Training so the team can update inventory and fulfill orders from the dashboard.

Results

The outcome.

150%
increase in online sales
60%
less time managing inventory
2
carriers integrated: UPS and FedEx

Results as reported by Modularity Networks. Modularity continues to work with the client on ongoing improvements. The screenshot is the design preview from our portfolio.

Customer satisfaction and sales both went up, and WooCommerce made managing the store and its inventory far easier for the team.

WordPressWooCommercePayment gatewayUPS and FedExInventory management
More work

Other projects.

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