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Case Studies / Talkin' Shirt Podcast
Case Study · Podcast

Talkin' Shirt: a weekly podcast that makes a print shop the voice of its industry

A short-form podcast about the custom apparel industry, hosted by the Contract DTG team and published weekly on Apple Podcasts.

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podcasts.apple.com/us/podcast/talkin-shirt-the-contract-dtg-podcast/id1807135182
Talkin' Shirt Podcast website homepage
Client
Contract DTG
Show
Talkin' Shirt: The Contract DTG Podcast
Format
Weekly, short episodes
Listen on
Apple Podcasts
The client

Who they are

Contract DTG is a custom apparel printer in Erie, Pennsylvania. Its podcast, Talkin' Shirt, is hosted by Mo and Mark and offers unfiltered talk about the t-shirt industry, including print on demand, DTG, screen printing, DTF and laser engraving.

The challenge

What they needed

Print shops know a lot that never gets written down. The show turns that shop-floor knowledge into short, honest episodes that help newcomers and seasoned pros, and keeps the Contract DTG name in front of the people who buy printing.

What we built

How we solved it.

A clear show identity

A branded podcast with its own cover art and a plain-spoken promise: real stories, real advice, no sugarcoating.

Practical how-to episodes

Episodes on getting started with DTG, keeping a DTG printer running smoothly, and setting up print-ready artwork.

Business advice for shops

Topics like profit boosters for print shops, building a dream crew, and handling customer expectations and complaints.

Product guidance

A deep dive into top t-shirt brands such as Gildan, Hanes, Anvil, Next Level, Bella Canvas and Comfort Colors.

Consistent weekly cadence

New episodes on a weekly schedule, each kept short at roughly 7 to 10 minutes.

At a glance

The outcome.

26
episodes on Apple Podcasts
Weekly
publishing schedule
7-10
minutes per recent episode

Counts from the Apple Podcasts listing. Episode length is based on the most recent episodes listed.

A steady stream of useful, searchable content that positions Contract DTG as a trusted voice in custom apparel, in a format customers can listen to on the go.

Podcast productionApple PodcastsShow notesCover artWeekly publishing
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